Role: Senior Copywriter In-House)

Projects Included: Brand refresh (strategic positioning, brand book, website relaunch, delivery box redesign), new product launches (naming, packaging), omnichannel expansion, TV commercials, taglines, headlines and logo lockups, trade show booths and collateral, in-store retail assets, social media, office branding, onboarding materials, LP’s, 3rd party websites, blog, and much more.